$100K Google Ads Account Takeover: Audit Checklist Before Rebuilding
CPA up and ROAS down? Use this Google Ads account takeover audit checklist to diagnose tracking, bidding, search terms and landing pages before rebuilding.
All-in-One Growth Bundle: Google Ads, SEO, CRO & AI Marketing for Businesses
Explore the AARSWEBS All-in-One Growth Bundle: one coordinated team for Google Ads, Meta Ads, SEO, CRO, website management, local search and AI-ready content. Limited $499/month offer.
How to Build High-Converting Landing Pages for Google Ads and Meta Ads 2026
A potential client recently asked me an excellent question: How are you formatting and building your landing pages? Are you using a CRM, WordPress or both? Are you using every keyword from the ad group on the page? This is an important discussion because you are paying for every visitor who arrives through Google Ads,…
Am I Annoying My Developer by Requesting Too Many Landing Page Changes?
A non-technical founder recently asked an interesting question: “Am I being annoying if I keep asking my developer to make changes to the same landing page?” The developer had completed and launched the page. However, after the advertising campaign started running, the founder continued noticing problems: Every new observation created another message to the developer….
